July 2022

The Secret To Creating An Engaging ‘About Us’ Page Design

Have you ever wondered what makes an engaging ‘About Us’ page design?

Even if your answer was no, now you do! For most businesses, the ‘About Us’ page design is one of the most important pages on your website.

Not only will visitors read it, but Google and other search engines will also use it to determine how relevant your site is to the terms they are searching for.

So if you’re creating or redesigning your ‘About Us’ page design, consider these five tips to make sure it’s engaging and helpful.

5 Tips for an Engaging 'About Us' Page Design

Tip #01: Keep It Simple

When it comes to web design, less is almost always more. The same goes for your ‘About Us’ page design.

You want visitors to be able to quickly and easily find the information they’re looking for without being overwhelmed by too much text or too many images.

So keep your ‘About Us’ page design simple and clean, with plenty of white space to help guide the eye.

Tip #02: Put A Clear Mission Statement Front And Center

Your mission statement is the foundation of your ‘About Us’ page design, so it should be front and center.

Not only will this help visitors understand what your business is all about, but it will also help you focus on what’s important as you create the rest of your page.

Tip #03: Use Images And Videos

A picture is worth a thousand words, which is especially true regarding your About Us page design.

Use images and videos to help tell your story and give visitors a better sense of who you are and what you do.

Just be sure not to go overboard; a few well-placed visuals will do the trick.

Tip #04: Use Testimonials

There’s no better way to show off what your business can do than by using testimonials from happy customers.

If you don’t have any yet, now’s the time to start collecting them.

And if you do have some, be sure to use them on your ‘About Us’ page design.

Just be sure to use them sparingly; too many testimonials can come across as sales-y.

Tip #05: Include Your Contact Details

Make it easy for visitors to get in touch with you by including your contact details on your ‘About Us’ page design.

This could include your email address, phone number, and social media links.

And if you have a physical location, be sure to include that as well.

FAQs

Uncover the secrets of engaging page design with our comprehensive FAQ section.

Conclusion

Creating an engaging ‘About Us’ page design doesn’t have to be complicated.

Just keep it simple, focus on your mission statement, use visuals, include testimonials, and make sure your contact details are easy to find.

By following these tips, you can create an ‘About Us’ page that will help turn visitors into customers.

Do you have any tips for creating an engaging ‘About Us’ page design?

Share them in the comments below!

We combine insightful and creative digital strategy with cutting-edge technology to deliver a full suite of web management services from infrastructure to website design and digital marketing strategies.

~web designer malaysia~

The Future Of Website Design And Creative Businesses In Malaysia After COVID-19

Recent changes in COVID have raised concerns about the future of businesses and website designers in Malaysia.

Many people wonder if there will be any benefits to starting or running a creative business in Malaysia. Or if there are better countries to do business with from here on out.

Can Malaysia Still Offer A Promising Ground For The Future Of Website Design Services Post-COVID?

This article will discuss what the recent changes in COVID mean for your business and website design portfolio.

The first and most important thing to understand is that the changes in COVID-19 have been positive, not only in terms of tests but also in terms of creating possibilities for digital growth.

In fact, there are some benefits to running a business in Malaysia now more than ever before.

One of these benefits is that the cost of living has decreased significantly. It means that your costs for running a business, such as rent, utilities, and staff salaries, will be lower than they were pre-COVID.

It is due to the fact that The lockdown has significantly affected the creative industries, with many businesses closing down.

We are so glad to see that search volume for Website Design in Malaysia” increased by at least 30% after March’s lockdown; this means more opportunities ahead!

Google Keyword Planner shows that there are about 25,500 average monthly searches for the keyword’ website design’ in Malaysia.

The second benefit of running a business in Malaysia is that the talent pool has become more available. With so many businesses closing down, more talented designers, developers, and marketers are now looking for work.

It means that you can get the best talent for your project at a lower cost than you could pre-COVID

Key Takeaway:

  1. The reduced cost of living lowers business operational expenses like rent, utilities and staff compensation post-COVID.
  2. Lockdown effect has grown opportunity in the creative industries; evident in the 30% surge for website design searches.
  3. Post-COVID scenario has led to a wider availability of talent at a comparatively affordable cost.

What Does This All Mean For Your Business?

> If you’re a Website Designer, the recent changes in COVID present both challenges and opportunities.

  • The main challenge is that more talented designers are now looking for work.
  • You must ensure your portfolio is up-to-date and showcases your best work.

> If you’re a Creative Busineses in Malysia the recent changes in COVID present both challenges and opportunities. 

  • you can afford to hire more staff for your diverse projects.
  •  the talent pool has become more available, you can get the best talent for your projects.

Future Of Website Design And Creative Businesses In Malaysia After COVID-19:

As the world slowly begins to emerge from the COVID-19 pandemic, businesses are starting to take stock of the damage that has been done and assess the road ahead.

For website design and creative businesses in Malaysia, the future looks both uncertain and full of opportunity.

On the one hand, many businesses have been forced to cut back on their marketing budgets, likely leading to a decrease in demand for website design and other creative services.

However, on the other hand, there is a growing recognition of the importance of having a strong online presence.

In a post-pandemic world, businesses will need to rethink their marketing approach and adapt to the new reality. This will create opportunities for website design and creative businesses that are able to provide innovative solutions that meet the needs of their clients.

The future of website design and creative businesses in Malaysia after COVID-19 will depend on how well they are able to adapt to the new reality.

Those who can seize the opportunity and provide value to their clients will thrive, while those who fail to do so will Struggle.

Regardless of what happens, one thing is certain: the landscape of website design and creative businesses in Malaysia will change dramatically in the coming years.

We combine insightful and creative digital strategy with cutting-edge technology to deliver a full suite of web management services from infrastructure to website design and digital marketing strategies.

~web designer malaysia~

Starting An Online Business Website? 5 Ways To Look At Things As A Professional

Starting an online business website can be rewarding but it can be challenging as well, especially when trying to create something that has yet to be done or trying to make sense of the massive amount of data and resources available to you on the Internet.

We speak from experience! As the Founders of Skytomato Sdn Bhd, we have spent the last three years learning how to start an online business and countless hours (and Ringgits) on websites, web design software, email newsletters, social media marketing, content creation, and more.

Here are five ways we suggest looking at things when starting your online business website journey

1. We Are Wondering If You Need An Online Business Website

Before designing your website design, ask yourself if a website is helpful for your business.

If what you are selling is something physical or semi-physical, then there’s no doubt you need a website. However, if you sell a service, such as consulting services or freelance writing work, don’t automatically assume that it needs to have its website.

Many businesses do well without having their online business website. They can do so mainly because they market themselves in other ways.

Before you spend money on a new website, consider whether you can reach your target audience through other means first.

Some common marketing channels that don’t require a website are:

  • Email newsletters
  • Social media platforms (Facebook, Twitter, Instagram, etc.)
  • YouTube or other video-sharing sites
  • Podcasts
  • Blogging (on someone else’s site)

There are many other ways to market yourself without having an online business website, so feel free to have one to be successful.

2. We Want To Sell More Than Just Your Products

When starting an online business, getting caught up in selling products is easy.

But to be successful, you need to sell more than just products. Preset your products as solutions to your customer’s problems. The best way to do this is by creating content that educates, entertains, or both.

By providing helpful and informative content, you will build trust with your audience and position yourself as an expert in your industry. And when people see you as an expert, they are likelier to do business with you.

Here are some ideas for content that you can create:

  • Blog posts
  • Videos
  • Infographics
  • Podcasts
  • eBooks
  • Guides
  • Courses

The sky is the limit regarding content, so get creative and think about what would be most helpful for your target audience. Remember that your goal is to provide value first and foremost, and the sales will follow.

3. We Believe You Should Focus On One Thing

When you’re first starting, it’s tempting to try to do everything at once. But the truth is, you can’t be all things to all people. It’s essential to focus on one thing and do it well.

You might be thinking, “But I have so many great ideas! How can I choose just one?” The answer is you don’t have to choose just one. You can always create more businesses down the road.

But for now, it’s essential to focus on making your first online business website successful.

What should you do if you have multiple ideas? The best thing to do is choose the one you are most passionate about. Because if you’re not passionate about it, you won’t stick with it.

It’s also essential to choose an idea you have experience with. For example, starting a web design services business is a good idea if you’re a web designer. But if you have no experience in web design, then it might be better to choose something else.

4. Customer Service Will Always Come First:

Customers can be frustrated, especially when they need help with your product or service. But our philosophy is that it’s our fault if a customer has a problem.

It’s up to us to fix it and do so quickly and efficiently. The way we see it, we only really exist if people are using our stuff, so every interaction with a customer should reflect that importance.

That’s why customer service will always come first at our company. Our story entails that no matter how big we get or how many employees we have, we will always prioritize the needs of our customers. They are the reason we exist, and we will never forget that.

5. Don't Underestimate The Power Of Advertising:

Many people think that advertising is a thing of the past or ineffective. But the truth is that advertising is still one of the most powerful marketing tools available.

And if you know how to use it correctly, it can be highly effective for your online business website. 

Of course, there are many different ways to advertise, and you must find the proper method for your business. But some of the most common and effective methods include:

  • Google AdWords
  • Facebook Ads
  • Instagram Ads
  • YouTube Ads

There are many other options, so research and find the best fit for your business. And feel free to experiment because you never know what might work.

Key Takeaways

  1. Analyze whether your business requires a website or can rely on other marketing channels like social media, email, and podcasts. 
  2. Present your products as versatile solutions to customers’ problems, boosting trust and solidifying your position in the industry.
  3. Concentrate your efforts on one area of your business when starting for focused and efficient growth.
  4. Prioritize customer service to ensure quick issue resolution, enhancing customer satisfaction and trust in your brand.
  5. Utilize advertising effectively, leveraging platforms such as Google AdWords, Facebook Ads, Instagram Ads, etc., to expand brand reach.

FAQs

Get all the information you need to make an informed decision, right here to check out the answer to some frequently asked questions.

Conclusion:

If you’re starting an online business, it’s important to have a clear perspective on what you’re doing. Here are five ways to look at things from our point of view so that you can make the most of your website and start generating sales. Thanks for reading! We hope this article has been helpful in giving you some ideas about how to approach your online business. If you need help with your website design, SEO, or Google Ads, don’t hesitate to get in touch with us. We’d be happy to assist you in any way we can.

We combine insightful and creative digital strategy with cutting-edge technology to deliver a full suite of web management services from infrastructure to website design and digital marketing strategies.

~web designer malaysia~

7 Tips To Ensure You Choose The Right Web Design Services For Your Website

No matter how great your website’s content or products are, it won’t matter if people can’t find it in the first place!

That’s why it’s so important to work with web design services that can help you develop a top-notch website and make sure it performs as well as possible, regardless of what kind of site you have.

Here are seven tips to ensure you choose the right web design services for your needs.

7 Things You Should Consider When Choosing a Web Design Service

When you’re looking for web design services, there are a few key things you should keep in mind to ensure you’re choosing the right company or individual for the job

Tip #01 - Consider Their Previous Work

Before hiring any web design services, it is best to consider their previous work.

A good design agency will proudly display examples of their previous designs, while a bad one will need to care more. See the example of Skytomato Portfolio beautifully showcasing its work for esteemed clients. 

If a company refuses to show you its past work, that could be a red flag, so beware. The previous work should have testimonials and reviews, as well as an insight into how long it took them to complete each project.

Another option is if you know anyone who has used their services, ask for recommendations or referrals before you hire them.

Tip #02 - Ask About Their Process

It is essential to ask about their process and how they work.

A good design agency will have a set process in place and know what they are doing, while a bad one will be all over the place with no direction or clear idea.

If you can get an insight into their process, it will help you determine if you want them as your web design services provider.

For example, some agencies start with wireframes, others begin with user experience testing, and others jump straight into Photoshop. Knowing their process can help you understand how they work and if it will fit with your own needs and strategies.

Tip #03 - Make Sure They Understand Your Brand

When looking for web design services, you must ensure that the agency or individual understands your brand.

If they understand your brand, they can design a website that accurately reflects your business and its service. A good agency will take the time to get to know your brand and what you are all about before they start designing anything.

Tip #04 - See If They Offer Any Other Services

A good web design agency will offer other services that can benefit your website and business, such as Website Security and Maintenance SEO, PPC, social media, and content marketing.

While you may only need some of these services now, it’s good to know they are available if you need them. 

Tip #05 - Consider Their Pricing

When looking for the right web design services, you need to consider their pricing.

Don’t just choose the cheapest option, as you may not get what you were expecting and what you paid for.

Instead, look at the pricing of their services and see if it is a fair price. It’s also important to consider whether or not they offer any discounts or deals.

Tip #06 - Check Their Availability

Another vital thing to consider when looking for the right web design services for your business is their availability.

You need to ensure they can work on your project when you need them to. The last thing you want is to wait weeks or even months for your website to be live.

Tip #07 - Read Their Reviews

Finally, one of the best ways to tell if a web design agency is the perfect one for your business is to read their reviews.

There are several different places you can find reviews, such as Google, Yelp, and even on their website.

Reading reviews will give you an insight into what other people have thought about their services and whether or not they would recommend them.

FAQs

Wondering how our Web Design service works? Let us break it down for you here with our answers to some frequently asked questions.

Conclusion:

By following our tips for choosing the right web design services, you’ll be on your way to finding the perfect partner to help you create a fantastic website that will wow your visitors and help increase sales.

Please don’t fall for fancy-looking and cheap web design services; instead, research and follow our tips to choose the right web design services for your business. 

Have you started looking for web design services yet? If not, head over to our website and check out our portfolio. We’d love to chat with you about your project!

We combine insightful and creative digital strategy with cutting-edge technology to deliver a full suite of web management services from infrastructure to website design and digital marketing strategies.

~Web Designer Malaysia~

5 Reasons Why You Should Never Take A Break From Doing SEO

Many online businesses seek ways to save money through cheap SEO tactics, especially during these trying economic times. However, one should consider the importance of a consistent SEO in Malaysia to stand till the end. 

Going easy on the budget led to some less-than-ideal choices. Among them, overlooking solid search engine optimization on the website is a common misstep.

Now, this could be a bother as it might reduce online visibility and upset the lovely progress your digital journey has been making. No need to worry! Let’s look at how this can be fixed.

But first, let’s figure out if your business should take a break from SEO.

Should Your Business Take a Break from SEO?

SEO in Malaysia is a complex and ever-changing field, and keeping up with the latest trends can be a full-time job.

For small businesses in Malaysia, trying to keep up with the latest SEO algorithm changes can be daunting, and it’s easy to fall behind. As a result, some companies may wonder if it’s worth taking a break from SEO altogether.

  • SEO can indeed be time-consuming, but the benefits of a vital SEO service are well worth the effort. 
  • A good SEO plan can improve your website’s visibility, draw more traffic, and convert more leads into customers.
  • An effective SEO strategy can give you a competitive advantage against other businesses in your industry. 

So, the shortest answer to your question, Should Your Business Take a Break from SEO? is No!

While there may be times when it makes sense to take a break from SEO, it’s worth staying in the game.

5 Reasons Why You Should Never Take a Break from Doing SEO

1. Your Competition Isn't Taking a Break

If you’re considering taking a break from SEO in Malaysia, chances are your competition is not. It means that while you’re taking a break, your competition will be working hard to improve their ranking in the search engine results pages (SERPs).

As a result, they’ll be getting more website visitors, leads, and customers while you need to catch up. So, when you resume your SEO efforts, you’ll be playing catch-up, which can take even more time and effort, hindering the growth of your online presence.

Thus, maintaining consistent SEO strategies is vital to stay competitive in the digital market.

2. The SEO Landscape is Constantly Changing

As mentioned, the SEO landscape is constantly changing, so what worked last year may not work this year. That’s why staying up-to-date on the latest trends and changes is essential.

Otherwise, you risk your website needing to be updated and falling behind in the SERPs.

If you neglect this, you might find your website requiring frequent overhauls and lagging in the search engine rankings. This further underscores the importance of continual adaptation in the ever-evolving SEO game.

3. You Could Miss Out on Important Opportunities

If you need to keep up with the latest SEO trends, you could take advantage of significant opportunities to improve your website’s ranking.

For example, if a new search engine algorithm is released and your website needs to be optimized as per the new terms, you could miss out on the chance to rank well on the exact keywords you optimized before.

Similarly, if a new social media platform launches, you could miss out on gaining valuable backlinks from high-authority websites.

4. You Could Lose Ground in the SERPs

If you take a break from implementing SEO in Malaysian market, you will likely lose ground in the SERPs. This is because, as mentioned earlier, your competition never takes a break and continually work to improve their ranking.

As a result, they’ll gradually pull ahead of you in the SERPs, making it increasingly more work to catch up.

Moreover, if you ease off on SEO, search engine result pages (SERPs) might display your website lower, reducing its visibility. Consistent SEO implementation thus emerges as the key to maintaining a competitive edge.

5. It May Take a While to Get Back on Track

If you take a break from SEO, it may take a while to get back on track. This is because the SEO landscape changes quickly, and it can be challenging to catch up if you need to keep up with the latest trends.

Moreover, it takes time to see results from SEO in Malaysia, so even if you start working on your SEO strategy again, it may be a while before you see any significant improvements in your ranking.

As an SME, you can take professional advice from reputable SEO Malaysia Service providers, like Skytomato. Possessing a portfolio of a company led by native Malaysians provides us with a distinct advantage in this market.

Conclusion:

SEO is a long-term investment that should always be taken seriously. If you stop doing SEO, your website will eventually fall in the search engine rankings, and you may not be able to recover.

The five reasons we’ve listed are just a few benefits of keeping a consistent SEO strategy. If you want to stay ahead of the competition, it’s essential to continuously work on your website design and optimize your content for search engines.

Are you convinced yet? If not, reach out to us, and we would be happy to provide more information or even help get your SEO back on track.

We combine insightful and creative digital strategy with cutting-edge technology to deliver a full suite of web management services from infrastructure to website design and digital marketing strategies.

~Web Designer Malaysia~

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